Lord Have ‘Mercy’
Kanye and his G.O.O.D. Music family delivered the video for the label’s first collaborative single, Mercy.
The black and white video, directed by Nabil and shot in Qatar, features Yeezy, Big Sean and the rest of the crew rocking all black gear with headwraps that seem to signify their cohesiveness. Either that or they’re covering up some bad haircuts. Mix in some sweet cloning effects in one continuous take and you have yourself a visually stimulating vid.
The single is the first off of G.O.O.D. Music’s compilation album, Cruel Summer, expected to drop this summer. Until then, check out the visuals.